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Finally Arm Yourself and Your Team With the Online Tactics, Techniques and Strategies You Need to Achieve Your Short Term and Long Term Business Goals
BE PREPARED - Train and Equip Yourself and Your Marketing Team
Automate the Training Process
Our comprehensive digital marketing training library gives you the leverage you were looking for
Uplevel Your Existing Team
Be "in the know" regarding latest industry trends and changes through our real-time course updates and notifications
Improve Your Retention
Help your best people grow their skills through customized training paths for every specialization and gain their loyalty and confidence.
Accelerate Business Performance and DigitalMarketer have partnered to bring to you the VERY best digital training in the business space seen in Australia and New Zealand
Leverage Our Proven Training Courses to Achieve Your Short Term and Long Term Business Goals
Here are the 8 core disciplines your marketing team must have if they’re going to win...

Conversion Funnel Optimization

Craft high-converting "funnels" that transform strangers into valuable customers at the lowest possible acquisition cost

Content Marketing Mastery

Create and curate content that generates free traffic and leads while simultaneously building brand authority

Paid Traffic and Customer Acquisition Mastery

Leverage traffic channels such Google, Facebook, Twitter, and YouTube to grow your customer base, without breaking the bank

Email Marketing and List Building Mastery

Deploy automated email marketing strategies to grow and monetize your list while simultaneously increasing subscriber engagement

Social and Community Management

Engage in social channels such as Facebook and Twitter to respond to existing customers and locate with new ones

Search Marketing Mastery

Leverage search channels such as Google, Yahoo, Amazon and Yelp to ensure your customers find your brand

Testing and Conversion Rate Optimization

Deploy a repeatable process that gets you more sales and leads from the traffic you’re already receiving

Marketing Analytics and Data Science

Setup a basic analytics plan and determine the key metrics you should be tracking on a daily, weekly and monthly basis

Ecommerce Marketing Mastery

Learn exactly how  to make more sales and profit from your ecommerce store

Copywriting Mastery

Get our step by step plan for crafting persuasive copy that honestly, just simply sells.

Community Management Mastery

Get a proven strategy for creating and growing a thriving online community that impacts your business' bottom line.
How It Works
Step 1: Setup your team in minutes
  • The uploader tool makes the setup process a breeze
  •  Add or delete new team members in seconds
  •  Move team members around with simple "drag and drop"
Step 2: Customize the training experience
  • You’re the boss, so you decide who takes which training and when
  •  Add or remove certifications with a click
  •  Deadlines and notifications keep your team on track 
  • (so you don't have to)
Step 3: Track their progress in real-time
  • See your team’s test scores with just a click
  •  Individual progress reports tell you who’s ahead, and who’s             lagging behind
Step 4: Deploy your fully-trained superstar team
  • "Mini-projects" ensure your people are doing real work...not just busy work
  •  Profit from the assets they create the first week they start their     training
  •  Enjoy improved communication and camaraderie within your         team
  •  Finally end the war between sales and marketing!
Step 5: Retrain and stay up-to-date
  • Trainings are constantly updated as new changes occur
  •  You and your team are notified when retraining is needed
  •  We stay up to date with you don’t have to
  •  Onboarding, up-leveling and retraining are fully automated
Who It’s For
Team Leads
There’s nothing harder than managing a team where everyone speaks a different language. So let us fix that for you.
Team Leads Love It

Right now, your team is likely made up of people who each have their own idea of what “effective” marketing actually means. Communication breakdowns are common, and no one truly understands what anyone else is doing, and all the while the “higher ups” are yelling at you because "the leads SUCK!" and there aren’t enough of them.

Sound familiar? Fortunately, there is a solution: It's called DigitalMarketer Institute Training Platform. We’ll get your people on the same page, speaking the same language, and aligned to the same goals.

Directors and VPs
Give your managers and employees the training they need, so you can stay focused on strategy and execution.
Directors and VP's Love It

As an executive, hiring and on boarding new team members is one of the most critical aspects of your job. 

But how do you hire for specialized roles such as “content marketers” and “community managers” when you aren’t an expert yourself?
This is where DigitalMarketer Institute Training Platform becomes your best friend. 

Not only can we give you resources to locate your ideal candidate, we can also qualify and train them once they’re hired.

Agency Owners
When your team can truly deliver the goods, you can truly serve your clients...and increase billable hours.
Agency Owners Love It

Have you ever been forced to tell a client, “No” because you just couldn’t take on anymore work? It sucks, doesn’t it? Not only are you missing out on potential revenue, you also risk losing that client to the competitor who said, “YES!”

And that’s why DigitalMarketer Institute Training Platform is an agency owner’s best friend. By deploying a comprehensive training program across your entire organization, you’ll not only increase your capacity.

Founders and CEOs
Running a business is hard enough without also having to worry about sales and marketing, so let us worry about it, instead.
Founders and CEO's Love It

As the head of your company, you have way too much on your plate to spend your time generating leads, and converting those leads into sales. That’s why it’s essential that you have a well-trained, well-equipped team that’s responsible for making the “cash register” ring. 

And fortunately, that’s exactly what DigitalMarketer Institute Training Platform will give you…a team of marketing rockstars all aligned to the same goal: growing YOUR company! 

What Our Customers Say
"Today we are running at 7 million dollars and heading to 20, so for that to happen — I can pretty much say without this training platform that wouldn't have happened."
- Anthony Santarsiero , Chief Operating Officer of Trudog
"We've grown our business to a place I've always dreamed of ...because of this training platform"
- Jarrod Hunt, CMO & Partner of Digital Current
What Makes Us Different
We Actually Do This Stuff
Our trainings and certifications are unique because they’re developed in-house by expert marketing practitioners who actually market…as a profession…every day.

We aren’t journalists or “researchers.” We’re in-the-trenches DOERS who despise theory and believe that the best way to learn something is to roll up your sleeves and get your hands a little dirty. This unique perspective is why our trainings are just flat out better than any other digital marketing training courses on the market. That may sound like bragging, but we believe, “It ain’t bragging if it’s true.” :)
Real Time Updates
The digital marketing landscape changes constantly, and what worked yesterday may not work today. That’s why it’s critical that your training program move at the speed of innovation.

Since every DigitalMarketer HQ course is taught by our in-house team of practitioners (and filmed in our in-house training studio in Austin, TX), we can respond to changes and push out updates in real time…usually before our competitors even realize a change has occurred.
No Airplane Required
The DigitalMarketer HQ training center is 100% online! Forget air fare, conference fees, hotel bills and time away from work…DigitalMarketer HQ allows YOU to decide where and when your team gets trained.

But don’t worry, our comprehensive video lessons, downloadable worksheets, quizzes and exams make sure they not only consume the trainings but that they learn the material and can execute it in your business.
Our Focus is Sales and Marketing
It’s common for workplace learning solutions to offer courses on everything from Microsoft Office to “Running an effective meeting.” And for ordinary business categories, ordinary training is sufficient.

But sales and marketing is different. 

When it comes to making the cash register ring, your team deserves the best. At DigitalMarketer, our sole focus is sales and marketing, and that’s why our courses are flat out better than the competition.
Cross-Train at No Extra Cost
What really sets DigitalMarketer HQ apart (and what makes it unlike any other training or certification program in the world) is we teach your marketing department to work together as a team.

Your people will learn how to perform their job based on what’s actually working now, and even more importantly, they’ll learn to see the big picture of how their role affects the rest of the marketing department. And thanks to our simple, flat rate pricing, you can fully cross-train your entire team without breaking the bank. 

The result? A united, integrated team of marketing professionals all aligned to the same goals, speaking the same language, and working together like a well-oiled machine.
Not Just Training…CERTIFICATION!
Training your team is one thing, but if you want to give them the confidence they need to execute on that training, there’s nothing quite like the status boost that comes from attaining a specialist certification.

And that’s why we issue both a digital badge and a print certificate each time a member of your team passes a class. As their manager, this certificate will be a symbol to for you that they’re ready for prime time. More importantly, it will be a symbol to your team member that they have the skills to needed to drive real results for the company.
Build a Better Marketing Team With DigitalMarketer Institute HQ
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Austin, TX. 78735
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